Learners gain practical, hands-on experience and knowledge about ideation, idea selection, assess their business potential, test their hypothesis in practice and develop appropriate business model. Formed teams gain understanding on entrepreneurship environment, communicate with potential users/clients and build prototypes. Workshops are integrated with individual work and practical tasks, which enable learners to develop their product/service, define value proposition, revenue model and marketing approach. The programme requires commitment, willigness to cooperate, learn teamwork, presentation skills, cope with challenges and stress associated with start-up founding and reflect learning experience.
Teams get guidance from experienced start-up founders and mentors. The programme ends with business ideas presentation at Kaleidoskoop pre-selection from where TOP10 get to pitch at sTARTUp Day .
Teams are enocuraged to execute their projects or business ideas and/or become founders.
Outcome:
Succesful learner:
- has gained knowledge about idea development process from ideation to idea selection, value proposal and business model
- is able to test hypotheses related to execution and develop ideas (product/service) in accordance with customer needs,
- is able to assess and analyze the potential market need,
- has gained teamwork skills,
- is able to present business or project idea to potential investors.
