The course will cover the following topics:- Entrepreneurship in general- Entrepreneurial personalities- Business planning- Lean startup- Design thinking- Entrepreneurial marketing- Entrepreneurial finance- Entrepreneurial growth- Entrepreneurial exit- Select types of entrepreneurship (e.g., social entrepreneurship)The course also features case studies, in which students will apply the concepts of the lecture to real business cases, preferrably from the space sector.
Outcome:
– – Understand and critically evaluate business problems from the perspective of entrepreneurship – – Gain deep knowledge on the entire startup process (from ideation to venture exit) – – Gain evidence-based insights on entrepreneurship rooted in latest research – Apply the insights in real-world case studies that feature highly relevant problems and their solutions
